Search Engine Optimization
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Search Engine Optimization, or SEO, is the process of identifying and optimizing specific keywords in search engines relating to the target industry or business of the website you wish to rank.
Additionally, site structure, content, layout, and authority of a website are all crucial in determining where the website will rank on the search engine rank pages or SERPs.
Ideally, a fully optimized site will rank in the first few positions of a search engines rank page depending on numerous variables including keyword, industry, competition, content, authority and search engine algorithms.
SEO is a long-term continuous process of following established protocol over time to establish positioning success.
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